Tuesday 26 April 2011

LinkShare Chooses the Windows Azure Platform in Bid for Global Cloud Solution

Online performance marketing firm LinkShare Corp. announced today that it is using the Windows Azure platform for development of LinkShare Lightning, the next generation of its online performance marketing application. LinkShare made the choice after assessing the cloud computing offerings from Amazon Web Services and Google App Engine. Using Windows Azure and Microsoft SQL Azure, LinkShare expects annual savings of up to several million dollars in hardware, software and development costs, allowing it to allocate more resources than before to research, innovation and customer feature requests.

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LinkShare Chooses the Windows Azure Platform in Bid for Global Cloud Solution